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Textprofil: War toy story
Autor:
David Teather, Journalist, USA
Medium:
"The most important currency of the Guardian is trust. This is as true today as when CP Scott marked the centenary of the founding of the paper with his famous essay on journalism in 1921. The purpose of this code is, above all, to protect and foster the bond of trust between the paper and its readers, and therefore to protect the integrity of the paper and of the editorial content it carries." Fairness: “The voice of opponents no less than of friends has a right to be heard . . . It is well to be frank; it is even better to be fair” (CP Scott, 1921). The more serious the criticism or allegations we are reporting the greater the obligation to allow the subject the opportunity to respond. (Selbstdarstellung)
Inhalt:
Mit der wachsender Kriegsgefahr im Irak entpuppt sich die Spielzeug-Action-Figur "GI Joe" immer mehr als Verkaufshit von Hasbro, dem zweitgrössten Spielwarenhersteller der Welt.
Form:
Journalistischer Hintergrundbericht mit historischer Perspektive und mit Einbezug von Statistiken. Verwandt mit kulturwissenschaftlichen Analysemethoden der Cultural Studies.
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